Svedepa
CLIENT Svedea
Since the 2020 regulation change made it easier to convert regular cars into A-traktors, interest in epa culture has soared—especially among young drivers.
As the community grows, so does its relevance. Many epa drivers are still seen as misfits. And sure, that outsider status is part of the charm. But beneath the loud exhausts and dangling air fresheners is a generation of teens who want to be taken seriously—as responsible drivers who don’t just drive, but treat 30 km/h as a lifestyle.
Which is why we chose to merge culture with credibility—because your first ride deserves real backup. Enter Svedea: a passion-driven insurance company that sees epa drivers for who they are.
Första bilen. Första ansvaret. Första försäkringen.
First ride. First responsibility. First insurance.
Concept created by Linnéa Nirell & Thea Nelander